Photo briefs that keep catalog drops consistent

Customers forgive imperfect lighting faster than they forgive confusing framing. A photo brief should fit on one screen: background, distance, label legibility, and a no-filter rule if colors matter.

Starter Course: Plain-Language Catalog Drops includes a brief you can laminate. Teams photograph the same shelf corner each week so the thread feels familiar.

If you rotate photographers, add initials to filenames and mention the initials only internally. Customers should see the product story, not production metadata.